About Charlie

Dallas, TX based content creator specializing in relatable and practical "User Generated Content".

About Charlie

Between my Bachelors of Science in Applied Physiology with a concentration in Marketing and my extensive experience in corporate digital marketing and social media, I am confident I carry the perfect cocktail of skills in executing tailored content.

In my free time, I enjoy traveling, staying active and enjoying quality time with my dog, Max! Although we both love trying anything new, our favorites are active lifestyle gadgets and gizmos, fashion + brand apparel and anything food/beverage related!

Beauty | Lifestyle | Health & Wellness

refers to content related to your brand that’s created by someone who’s not an official representative of your business. It could be a social media update, a review, a video, a reel, TikTok, or a number of any other types.

If it involves your brand, and none of your employees or affiliates created it, it’s user-generated content.

WHY UGC?

Even when prompted by a contest, campaign, or challenge, fosters trust. This is because user-generated content is authentic, and authenticity resonates with consumers. In fact, 90% of consumers say authenticity is important when deciding which brands they like and support.

Simply, UGC elevates your brand and increases sales.

Beauty | Lifestyle | Health & Wellness

The ultimate objective is to reach a massive audience with enormous exposure to increase the chances of engagement and conversion all at a low cost. User generated content is cost affective and gives brands usage rights for organic and paid ads!

When you create content in-house, there are only limited minds at work, so it limits the diversity and creativity of the content. But there are many users on the internet with their creative thoughts and perspectives, creating a diverse range of interesting, engaging content.

HOW WILL I RESONATE WITH YOUR AUDIANCE?

Beauty | Lifestyle | Health & Wellness

• I intend to fully understand the products, the benefits, the problems they solve and the ways they can benefit your potential consumers. Next, I aim to understand the audience.

• Who is buying these products? What are their pain points? What do they like, dislike, what kind of details do their lives entail?
  

• I'll review your provided script or take full creative control.
  
• Ensuring I fully understand the mission behind the brand and how to effectively play a role in it's optimization.
  

• Once the product is received, I’ll set the scene, lighting, tripod, props, ect. I’ll film multiple takes to ensure top notch quality. I’ll do any editing and get the content to the brand right away for review.
  

• I will remain open and receptive to feedback and criticism and make changes upon request if needed.
  

Beauty | Lifestyle | Health & Wellness

Beauty | Lifestyle | Health & Wellness

3 UGC VIDEOS - $450

5 UGC VIDEOS - $600

Charlie's best known for keeping her following up to date on the latest trends, practical finds and physical + mental wellness bits with an occasional comical twist.

Charlie loves sharing her life through content whether it's with a group of friends or simply her day-to-day life!

One of the biggest advantages to working with this #microinfluencer is her strong connection to her audiance and committed engagement.

3-5K

Story Reach

18K

Followers

65%

Male

AUDIANCE

124K

Post Reach

34.9%

Female

13-17 - 13.6%

18-24 - 37.2%

25-34 - 28.2%

35-44 - 13.5%

Age Range

128K

Reel Reach

Beauty | Lifestyle | Health & Wellness

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